Adobe has unveiled a series of new updates and AI tools for Premiere Pro, After Effects and Frame.io and has invested $6 million in support for filmmakers.

Premiere Pro’s latest updates include the new AI-powered Media Intelligence and Search Panel. Media Intelligence now automatically recognises clip content – including objects, locations, camera angles or metadata like shoot date or camera type. Editors “can just type in the clip type needed into the new Search Panel and let Media Intelligence do the rest.”

Premiere Pro (beta) also offers native caption translation in 17 languages.

New After Effects’ innovations include Improved Caching with all computers that meet the minimum specifications now able to play back their entire composition the moment it’s cached.

There’s also improved HDR support to accurately import, monitor and export high dynamic range content, “resulting in brighter and more vivid motion design work.”

Frame.io also expanded Camera to Cloud (C2C) support for Canon users who can now automatically upload and access high-quality footage directly from Canon EOS C80 and EOS C400 cameras in Frame.io, “unlocking real-time collaboration, accelerated video workflows and a seamless experience between production and post.” C2C automatically uploads media as it’s captured, eliminating the need for manual file transfers.

Adobe has also announced an additional $5M investment in the Adobe Film & TV Fund to support underrepresented creators and filmmakers in finding career opportunities on-screen and behind the camera and the Adobe Foundation is supporting the Los Angeles creative communities impacted by the recent wildfires with a $1 million charitable grant.

Staff Reporter

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