Fujifilm has developed a broadcast zoom lens Fujinon LA30x7.8BRM-XB2, which delivers the highest-in-class 30x zoom covering 7.8-234mm with a compact and lightweight design.
LA30x7.8 is a portable type zoom lens for 2/3-inch sensor broadcast cameras, covering the focal range from 7.8mm wide to 234mm telephoto with a compact and lightweight design measuring 190mm and weighing 1.8kg. By adopting a newly developed drive unit, it supports virtual and remote production.
The LA30x7.8 is due to be released this year, and Fujifilm plans to showcase the lens at the 2025 NAB Show in Las Vegas. One of the world’s largest international broadcast equipment trade shows, it takes places in LA, USA between 6-9 April 2025.
Due to the rapid expansion of video streaming platforms in recent years, the amount of video content such as news, documentaries, sports, music concerts being produced have increased. As a result, there is a growing demand for equipment that can streamline filming operations without compromising on image quality or functionality within limited production budgets.
In response to these needs, Fujifilm released the 4K broadcast zoom lens Fujinon LA16x8BRM-XB1A in 2019, which received positive feedback due to its compact and lightweight design, excellent optical performance and affordable cost.
The newly developed LA30x7.8 has a highest-in-class 30x zoom, whilst the design produces high mobility and versatility for production. The newly developed drive unit features high resolution 16-bit encoders for extremely accurate position detection in virtual and remote production.
Fujifilm will continue to leverage its advanced optical technology, nurtured over many decades, to develop and supply high-performance broadcast lenses, cinema camera lenses and accessories, addressing the evolving needs of frontline video professionals.
Pippa Considine
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